SKYY Vodka x Polaroid
Drink to Remember
We partnered SKYY Vodka with Polaroid, to encourage a specific 20 something audience to celebrate great times with great people, and great drinks. This partnership promotes remembering the good times, and teaching our audience how to drink to remember.
In-Store Deals
We release exclusive bottles which are sold with a free polaroid package, which our young audience cannot turn down, for those who do not own a polaroid camera, do not fear! With this exclusive bottle will come a code to buy a camera for 15 percent of the normal price, and it is a unique one too with a SKYY vodka skin.
Social Media
In order to win a stack of your polaroids stickers, we have the weekly Instagram challenge; a set of judges will select the best ones. We post one every day. At the end of the week the post with the most likes wins a sticker pack.
Stickers
Best polaroids will be turned into stickers and sticker packs that will be sent to the photo’s owner to stick around the city and in their favourite clubs, bathrooms stalls, and places our younger audience visits often.
Collaborator: Harry Werner