Dunkin’
2 for $5 Breakfast Sandwiches - In Store Signage
During my internship for Leo Burnett I was placed under the Dunkin’ team and asked to concept ideas for 2 for $5 sandwiches. My ideas made it through to the client and were picked as the final pieces that would go up in store. These were the final results, hanging in stores nationwide:
Go-getters don’t just get after the day. They go twice as hard. When everyone’s just getting started, they’re already two steps ahead. When coworkers are tapping out, they’re doubling down. Day in, day out, go-getters are never satisfied ‘til the job is done. And with a DunkinGo2 in each hand, they have everything they need to run the day.
Process
Process sketches and in layout work post shoot, un-retouched. I was tasked with preparing the images for retouching.
For the drivethru’s:
Gif storyboard